Behind The Scenes of Music’s Greatest Stories- Marcello Recommends: On This Date In Music by Mike Walter

On This Date In Music by Michael Walter

I don’t know about you, but I love getting the inside scoop on things.

As a huge fan of the VH1 series, Behind The Music, I knew Mike Walter’s latest book had the potential to be awesome for me and a lot of fellow entertainment history enthusiasts. I’m happy to report that ‘On This Date In Music’ did not disappoint.

I love hearing about someone’s “lucky” break, all the hard work they put in, all the frustrating disappointments they endured, some of the fascinating coincidences they experienced, and a few of the fateful detours they took along their journey.

On This Date In Music is the perfect coffee table book for anyone who gets as excited as I do about music history! Not the boring kind of music history though. (Like, this song was written by so and so and they did well on the charts and they made a lot of money then they drank too much and we never heard from them again). That’s too predictable and usually ALL you hear about. 🙂 Nope! Mike’s diligent and well-rounded research gives you the “beyond the typical headlines” backstory into some of the most famous, and infamous, stories in music history.

For example, most people know that Journey’s ‘Don’t Stop Believing’ became a pop culture retro-hit after it was featured on The Sopranos. But, now I know why Steve Perry wrote it, how he got the lyrics, and the hilarious poetic licence he took when it came to singing about Detroit.

It’s a REALLY big book (at least for me) so another great thing about OTDIM is that there is a separate story entry for each day of the year. Actually, you can crack open the book and start reading from any date/page of the year. That’s very cool! You can pick it up and read a daily entry if you only have a few minutes to spare on your lunch break or you can do a full week or month at a time when your schedule permits.

Author, Michael Walter (center) with Anthony Vennera (left) and Johnny V (right) at the book launch party for On This Date In Music Photo Credit: Johnny V

The detail and backstories are just as enjoyable as Mike’s written delivery. I felt like I was at a cool restaurant or lounge listening to famous Rock and Roll stars tell anecdotes that only people on their tour bus would know. I love that stuff! And you will, too.

Whether you read one entry a day or bang out a full week at a time, you’ll find that OTDIM is a great way to simultaneously relax, entertain yourself, and discover cool facts about some of your favorite bands and artists.

Bonus: you’ll have some great stories to re-tell the next time you’re out with family and friends or you’ll have a fresh new background perspective when you hear a familiar song on the radio.

Order your copy, here.

Enjoy!

School’s in Session! Marcello Recommends: “Music History for the Mobile DJ” by Mike Walter

In a week when everyone is wrapping up final exams and graduating, hundreds of  mobile DJs will be enrolling in one of the coolest summer school opportunities available.  Thanks to Mike Walter, who is considered by many to be the go-to Professor when it comes to subjects like DJ Training, Business Management, and Performance Tips- music lovers hungry for continuing education as well as rookie entertainers looking to get off to a great start can expand their music history chops and ultimately serve their clients better.

Music History for the Mobile DJ breaks down the essentials of your hard drive while simultaneously taking you on an entertaining musical journey through time.  And if you’ve been following Mike’s daily “Today In Music” facebook posts, you won’t be disappointed.  Mike delivers a few factoids and stories to complement his lesson plans, too.

If you are familiar with Mike’s PHDJ Workshop, you know that he takes his role as an educator seriously.  Don’t expect to just watch a few clips and learn what you need to learn.  There are actual quizzes and exams to take when you are finished.

Whether you are a multi-op owner or a single-op entertainer, the material is very versatile and offers multiple ways to implement and apply to your training curriculum. 

If you enjoyed being a virtual shadow and watching Mike perform at a live wedding, you’ll definitely enjoy being a student in Mike’s classroom.  

Click here to order your copy.

Cheers,

 

 

The Director’s Cut for DJs: Marcello Recommends- A Wedding With Mike Walter

A Wedding With Mike Walter, Mike Walter, Elite Entertainment, Mobile DJ TrainingWhen I do get the chance to enjoy a good movie, one of my favorite things to watch is the director’s cut.  The appeal is similar to that of the popular TV show, How It’s MadeThe viewers get to see some very cool unedited footage, they get to learn about the psychology behind a particular scene, and they get an inside look at all the players who came together to create the finished product.

I’m excited to tell my friends and colleagues in the live events industry that Mike Walter, owner of Elite Entertainment, has just added yet another stellar training video to his exceptional portfolio called A Wedding With Mike Walter.  It’s in the style of a director’s cut and is geared specifically towards mobile djs and emcees.  It features 4 hours of perfectly-timed commentary and text explanations by Walter himself that’s designed to demonstrate how some of the most successful entertainers can help create an unforgettable wedding reception for their guests.  (Even if it’s not the “perfect” crowd.)

 

A few of the nuggets that both newer entertainers and seasoned veterans will take away include;

-Why patience can pay off when seeking a Wedding Wire review

-How to make the most of raw footage for marketing purposes

-How to make your banquet team look good and make things easier for your fellow event pros

-Why it’s important to remember when the break is coming for every song you play

-How skillful music programming during dinner- and immediately after, can help set the tone for the final hour

-How getting more information in the planning stage can help prevent missed opportunities to personalize key moments

-Why you should be using your iPad for more than watching movies on plane

-Why “cheesy” is in the eye of the beholder when it comes to giveaways

-How Sinatra and Elvis can save a questionable Ellie Goulding request

I love it when people I respect keep things real.  I respect Mike even more now for producing a training video that includes “warts and all.”  It would have been easy for him to wait until he had a perfect 10 wedding or make a few edits to the footage he shared and simply show himself delivering a “perfect” performance.  Instead, Mike chose to show a few minor blemishes in order to help better educate the viewer.  (But then again, if you know Mike, that’s just how he rolls.)  This was also a great reminder that there are no “Take Two” opportunities at live events.  True mobile entertainment professionals know how to ‘keep calm and mix on’ without missing a beat- even if you literally miss a beat once in awhile.

If you’ve purchased any of Mike’s books or DVDs in the past, you know that you can expect a high quality product and  an even higher return on investment.  A Wedding With Mike Walter is no different.   It’s like sitting down and watching Goodfellas with Scorsese and him telling you why he shot that Copacabana kitchen scene the way he did.

Click here to order your copy.

Have fun and enjoy this unique learning experience.

Cheers,

Marcello Pedalino, MMP Entertainment, How To Be a Standout Wedding Guest, Celebrate Life Book, CelebrateLifeBook.com

The Celebrate Life Series Presents: The Keys To A Great DJ & MC Performance with Mike Walter

Mike Walter, from Elite Entertainment, returns to The Celebrate Life® Series to talk about the latest addition to his impressive training portfolio, The Keys to a Great DJ and Emcee Performance.

The creator of Training Your Next Great DJ and the author of Running Your Multi-op delivers yet another essential learning tool for the entertainer looking to improve their professional skill set.
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Mike, who is still on top of his game as a performer, trainer, and entrepreneur, offers insightful narration with corresponding event footage to make your learning experience fun and educational.
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Whether you are new to the scene of special event entertainment or looking to strengthen the foundation of your craft, “The Keys” DVD is an excellent investment. Everything from successful beat mixing methods for DJs to the psychology of interaction for Emcees is covered.

Visit DjMikeWalter.com to order your copy.

Continued success,

The MMP Entertainment and Event Production Team helps the world Celebrate Life! MMP is led by Executive Director, 3-Time National DJ Entertainer of the Year and ADJA Leadership Award recipient, Marcello Pedalino.

Unlock Your Potential- Marcello Recommends: Keys To A Great DJ & MC Performance by Mike Walter

Mike Walter, Keys to a Great DJ and MC,
10956398_10207067721351364_4150427703099957025_nIf you agree with Winston Churchill that “continuous effort, not strength or intelligence, is the key to unlocking our potential” then Mike Walter just made your future as a Mobile Entertainer a lot brighter.
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The creator of Training Your Next Great DJ and the author of Running Your Multi-op just released Keys To A Great DJ and MC Performance.   It’s  the latest essential learning tool for the entertainer looking to improve their professional skill set.
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Mike, who is still on top of his game as a performer, trainer, and entrepreneur, offers insightful narration with corresponding event footage to make your learning experience fun and educational.
.
Whether you are new to the scene of special event entertainment or looking to strengthen the foundation of your craft, “The Keys” DVD is an excellent investment. Everything from successful beat mixing methods for DJs to the psychology of interaction for Emcees is covered.
.
Continued success,.

The MMP Entertainment and Event Production Team helps the world Celebrate Life! MMP is led by Executive Director, 3-Time National DJ Entertainer of the Year and ADJA Leadership Award recipient, Marcello Pedalino.

 

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